Feeling unsure doesn't mean you're failing.
You love design. You care. You’re trying. And yet somehow, pricing feels terrifying, decisions feel heavy, and everyone online looks way more confident than you. So you start wondering if you missed a memo or joined the party too late.
You didn't!
Confidence doesn’t come from knowing everything. It comes from knowing what to focus on and why. Once that clicks, everything feels lighter. That’s the shift I help designers make.
Start Here: Pick Your Path
Online Courses for Designers
If you’re done winging it and ready to build a profitable design business on purpose, this is where the real work happens.
Shop Guides & Templates
Quick wins for designers who want progress now. Affordable guides and templates that save you time, decision fatigue, and a whole lot of second guessing.
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Free Designer Resources
Free guides and tools that help you feel clearer, more confident, and way less lost about building your design business.
confidence doesn't come first, action does.
Take the Quiz!
What stage of Designer are you really, and what's blocking your next level?
If you’ve ever thought “I feel like I should be further along than this,” you’re going to love this. This quiz helps you figure out exactly where you are in your design journey and why things feel harder than they should right now. Not vague advice. Not personality fluff. You’ll get clarity on what to focus on next so you can stop guessing and start moving forward without overthinking every decision.
Creative? Check. Confident? Getting there. Booked out? Not yet—but we’re working on it.
If you’re a self-taught (or still-learning) designer who’s ready to go from “I think I’m good at this?” to “Booked out with clients who pay well because I design with strategy”—welcome home, friend.
Grab your coffee (or reheated half cup from this morning), because we’re about to build the kind of design biz that actually pays the bills and sparks your creative joy.
I didn’t wake up confident. I learned it the hard way.
Hey, I'm Jessica. I help designers stop doubting themselves for a living.
I didn’t start out knowing how to price, pitch, or trust my own decisions. I just knew I liked design and wanted it to actually pay my bills. Most of what slowed me down had nothing to do with talent and everything to do with not knowing how the business side worked. Once I figured that out, everything got lighter.
Now I teach designers how to skip the confusion part and build something real without burning themselves out or pretending to be someone they’re not.
🧡 "Jessica's strategic approach and creative insight are invaluable."
— Tammy Loving
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My New E-Book Breaks Down Exactly What It Takes To Be The Obvious Choice.
You can be talented, experienced, and doing objectively good work and still struggle to attract clients who trust you, respect your rates, and say yes without hesitation.
The Business of Being Chosen tells you why skill alone doesn’t translate into demand, and what actually makes clients feel safe choosing you. This book is for brand and web designers who are tired of over-explaining their value and ready to position themselves so the right clients come in already convinced.
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Just released!
Want to Know How I Get 92% of My Leads to Book Instantly?
Not because I’m lucky. Because I’m strategic. I put everything I do to attract ready-to-pay leads into a free PDF so you can steal it and use it immediately.
Permission to take yourself seriously now.
You already have the interest. You already have the potential. The only missing piece is direction. Start with a free resource, grab a guide, or dive into a course. Every option here is designed to help you move forward in the right direction. Pick what feels doable, and get started already!
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